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I’ve just launched a new ebook on effectively harnessing the power of article marketing. ie. using bum marketing effectively to promote your products or services on the internet. I’ve put it up on Scribd.com and embedded it below. If it’s too difficult to read, you can also download the ebook here =>Harness The Power Of Article Marketing.

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The only article research and writing tool that I use is called Instant Article Wizard by Jonathan Leger. Words alone does not do justice to the software’s amazing capability for getting content for your articles.

You have to watch the Instant Article Wizard video demo to fully appreciate how it’s actually possible to write an expert article on any topic is just a couple of minutes. With this tool, I can now target many profitable niches where I don’t have any expertise at all and still write relevant keyword targeted articles that draw reader to my landing pages. It a must have tool for your bum marketing arsenal.

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Product reviews are effective tools for educating readers about a product’s good and bad points. Nobody likes to buy something and then find out that it doesn’t fit their need or perform as claimed. Of course, they don’t mind if someone else is the guinea pig and learns this the hard way. But, I digress… Anyway, here’s an easy product review template that you can use to write product review articles. The product review template consist of 4 sections.

Section I: In this section, I generally write about why I bought and/or needed this product in the first place. Providing this type of background information lets readers know where you’re coming from, as it were.

For example, I write a lot of articles. In my product review of Micro Niche Finder, I tell readers why I was interested in this software so they can judge the effectiveness of it - for their purpose. This also adds to your credibility as a user.

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You can easily write a 300 - 500 word keyword targeted article by using the steps outlined below.

Step #1: Go to article directories such as ezinearticles.com or articledashboard.com. Search for as many related articles as you can.

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Every since I started Bum Marketing, I been looking for the perfect keyword research tool to seek out profitable niches. I initially bought the Adwords Analyzer tool recommended by Travis but quickly found that it had poor support, few updates and frequently found that it would not return search results. I definitely did not want to return to manually searching for low competition niches and so when I found Micro Niche Finder a couple of months ago, I was really impressed by it’s capabilities. Besides giving you the necessary keyword search count and number of competitive results, it also shows you the ad cost for Google Adwords. That’s important because the ad costs will tell you how much people are willing to spend in that niche. A higher ad cost translate to a more profitable niche because it means that the advertisers must be making money.

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